Services
Four ways to work with me.
Start free, learn the method yourself, or bring me in. Every option uses what I see across the Jet Coast destination guides. Fixed prices, no hourly billing.
Free
Get Found, Get Booked: starter guide
For accommodation owners who want to see where they stand before spending anything.
- Why the business feels harder than it should
- Seven moves to win more direct bookings
- A quick-win list for this week
- A 20-point readiness scorecard
Self-serve
Get Found, Get Booked: the course
For holiday let, B&B and small hotel owners who want fewer OTA bookings and will do the work themselves.
- Part 1, get found: local search, destination guides, social, partners and events
- Part 2, get booked: trust, website, direct offer, pricing, guest relationship, systems
- Part 3, the rules: letting regulations for England and Wales
- Templates, checklists and worked examples
Start here
Direct Bookings Audit
For owners and managers who know something isn’t working but not what to fix first.
- Your website, booking journey and trust signals
- Where your bookings or tickets come from, and what each channel costs
- OTA mix, pricing and minimum stays (accommodation)
- Search visibility, email, social and local partnerships
- A written plan with your top changes in priority order
Strategy
Strategy project
For attractions, hotel groups, events and multi-site operators planning a season or a launch.
- Audience and positioning: who books, why, and when
- Channel review: direct, OTA, partnerships, paid and owned media
- A 12-month marketing plan with budget and targets
- Direct booking or ticketing roadmap
- Media plan across the Jet Coast guides where they fit
Done for you
Want it handled? Advertise with the guides.
Jet Coast advertising packages put your business in front of visitors planning a trip, through editorial, newsletter and social placements. Any package includes a free Direct Bookings Audit.
Yorkshire coast
The Whitby Guide
26k newsletter subscribers, 144k Facebook, 47k Instagram.
The Whitby Guide newsletter · 26k subscribers · [Month Year] issue
A sponsored Facebook post · Reach [X] · [Month Year]
Questions
Before you get in touch.
Do you work outside Whitby, Tenby and Brighton?
Yes. I work with accommodation and attractions across the UK. Where one of the Jet Coast guides covers your area, your plan can include it.
Do I have to stop using Airbnb or Booking.com?
No. The OTAs are useful. The aim is that they support your business instead of running it, with more bookings coming direct.
How is the audit free with advertising?
Book any Jet Coast advertising package and the audit is included. It makes sure your website and booking journey are ready for the visitors the guide sends you.
Course or audit?
The course teaches you the whole method to work through yourself. The audit applies it to your business, with my recommendations in writing. Course buyers get the audit at half price.
Why fixed prices?
You know the cost before we start, and I’m paid for the result, not the hours.
Not sure which fits?
Send me a few lines about your business and I’ll point you to the right option.